Tidal announces demonetization policy for AI-generated music

Tidal announces demonetization policy for AI-generated music

Leah Bess

Amid its continued invasion into music streaming services, Tidal has announced they will not allow AI-generated music to be monetized on the platform. While those releases will still be allowed and available on the service, they will be identified with badges for transparency.

This is similarly aligned to Apple Music's integration of tagging AI-generated music as such, but taking it a marginal step further. The company claims "TIDAL’s priority is ensuring royalties go to original works directly produced, written, and performed by people. We will therefore not knowingly attribute royalties to music we identify as wholly AI-generated.”

This policy goes into effect today, but the removal of tracks that “..exploits an individual’s or group’s music, name or likeness, deceives listeners, or diminishes the quality of our service,” will begin July 15th.

This is not the harshest enforcement against AI music, though. In January, Bandcamp announced it'd be banning AI music outright.

"Regardless of what you are reading elsewhere, AI's takeover of the music industry (and your recommendations) isn't inevitable if we take even greater steps now to monitor and control it," TIDAL's statement reads.

The full policy reads as follows:

Tidal will identify and tag AI-generated music in our app. Listeners will see an “AI” badge next to music we detect as wholly AI-generated.

Tidal will not tolerate AI-generated music that impersonates an artist or group, or that facilitates fraudulent activity. We’re implementing automatic tools to remove these releases immediately and on an ongoing basis.

Tidal will not allow music that is 100% AI-generated to be monetized. No royalties will go to such releases, nor will AI-generated uploads be eligible for direct-to-fan sales.

Leah Bess

Philadelphia, PA

writer, music business student, beautiful woman with a heart of gold

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