Olivia Rodrigo and her inaugural charity festival, Daisy Chain Fields, have raised $10m for the event’s 10 nonprofit partners, with 100% of net proceeds benefitting organizations supporting women and girls.
The fundraising total was announced today, one day ahead of the festival which takes place August 29 at Great Park in Irvine, California. Rodrigo appeared August 28 alongside leaders from the participating nonprofits, whose work spans reproductive rights, maternal health, economic security, gender-based violence, and Indigenous health, among other issues affecting women and girls globally.
Rodrigo said she was grateful to everyone who helped the festival reach the milestone, from ticket buyers and artists who waived their fees to sponsors and donors.
The beneficiary organizations include Baby2Baby, Black Mamas Matter Alliance, Center for Reproductive Rights, FreeFrom, Jhpiego, Johns Hopkins Center for Indigenous Health, National Domestic Workers Alliance, National Institute for Reproductive Health, National Women’s Law Center, and Planned Parenthood.
First announced in June, Daisy Chain Fields was conceived as an intersection of music, education, and activism. The event is produced by C3 Presents and Live Nation, with a lineup led by Bikini Kill, Chapell Roan, Doechii, Garbage, Mitski, Santigold, and the Breeders, alongside special guests Karen O, Sarah McLachlan, and Stevie Nicks.
In the lead-up to the festival, the nonprofit L.A. Works generated nearly 3,000 volunteer hours from more than 600 fans through its Daisy Chain Reactive Drive, while civic-engagement group HeadCount drove more than 45,000 civic actions through its partnership with the event.
Rodrigo has also tied the festival into a Taco Bell collaboration (“You Seem Pretty Pink for a Baja Blast”), a pink lemonade twist on the Mountain Dew Baja Blast inspired by her latest album, you seem pretty sad for a girl so in love. The drink will be available on-site at the festival before rolling out nationwide.
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