Rap mogul 50 Cent has made himself known as one of hip-hop's biggest trolls, having jokes for all of the genre's biggest moments, with the Kendrick-Drake beef being no exception. In his most recent conversation with Big Boy, the interview frequented the topic of Drake's lawsuit with UMG, where 50 Cent equates it to his 2007 battle for the charts with Kanye West. Fif dismisses any label malpractice or the usage of false statements, saying that rap beefs have a history of both. "You know how many false statements win battle records?" he retorts.
Fif also theorizes that Drake is pursuing legal action to stop the diss from being played at Kendrick Lamar's headlining performance at the New Orleans Super Bowl.
"See, sue Apple, sue Universal, and then have your attorneys contact NFL corporate and say, look, we don’t want you guys to involve yourselves in this nasty lawsuit that’s going on. You guys are the biggest live sporting event. Don’t put yourself in a situation where you’re a part of the damages.”
50 Cent pulls from his experience with industry executives at Interscope: the lawyers will do all the heavy lifting, it's "just business."
Later, when discussing Drake and his fall from grace, he jokingly pulls out a piece of paper listing the 6 God's many enemies. "This is the opp page," he says, eyes peering over the page. The list, a notes app screenshot, includes various influential music industry figures that favored Kendrick during the beef: musicians, companies, media personalities, and even The Needle Drop's very own Anthony Fantano. However, it is important to note that this list was not made by 50 Cent, rather, a tongue-in-cheek Drake stan account. (But the account seems elated that their list was stolen, saying "DrakeDebate [the account] has officially made it.") So this is likely just another one of his jokes, similar to him buying Ja Rule tickets. "They were cheap tickets. The tickets were very affordable," he chuckles.
Jokes aside, 50 Cent applauds all the disses released that summer, calling it "a good period for hip-hop." Regardless of how the back-and-forth ended, Fif argues that both artists are "the top artists in our culture right now," despite what many critics would say. "It made both of them create quality material faster," Fif argues, demonstrating why the competitive spirit is an important aspect of the culture.
Check out 50 Cent's interview with BigBoyTV here:
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